Ready to help you manage change

Nectarcomms helps organisations grow sustainably in the AI era

Hi, I'm Hajira Amla. I help leadership teams in highly technical and regulated sectors navigate AI adoption with confidence. As a senior communications leader and change management practitioner with a 20+ year background in the B2B deep tech and science sectors, I specialise in turning stakeholder uncertainty into clear governance, credible communication, and lasting cultural change.

AI is moving fast, creating significant challenges around data privacy, unregulated tool usage, and internal cultural resistance. Through my independent consultancy, Nectarcomms, I use an evidence-based, human-first approach to de-risk technology integration. I help organisations protect their hard-earned brand reputations while ensuring their people are empowered, not replaced.

Whether you need to align your executive team, establish clear AI governance guidelines, or build an actionable, board-ready adoption roadmap, let's connect to build trust in the age of AI.

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Small... but mighty

Nectarcomms is the brainchild of Hajira Amla, who has dedicated the past twenty years to the written word. She first started off as a journalist and sub-editor, then moved into PR and marketing, specialising in technical B2B content strategy, media relations and client services. She completed a professional post-graduate diploma in public relations from the Chartered Institute of Public Relations (CIPR), became a Chartered PR practitioner in 2024 and completed an MBA at Bournemouth University in 2026. She was also named an Independent Impact 50 winner for 2026.

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